Rethinking everyday life: This is how Switzerland lives out…

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Many Swiss companies are dedicated to the finer things in life, proving that, for them, sustainability is not a trend, but rather a fundamental principle.

Whether it’s cuisine, fashion, or technology, an increasing number of companies are focusing on innovative concepts, combining environmental awareness with quality and style.

Climate-friendly cuisine

A table at Zurich’s Equi-table means the chance to indulge in culinary delights with a clear conscience. Ingredients that are not available from regional cultivation are sourced from Fairtrade producers. This way, a wide variety of seasonal dishes of the highest quality end up on diners’ plates. In 2022, this culinary excellence was recognised not only with a Michelin star, but also with the green Michelin star for sustainability. The highlight of a visit? The chefs often serve the food themselves, sharing the stories behind their dishes with their guests.

equi-table.ch

Trendsetters in business and fashion

The Freitag company is turning its back on the throwaway society. Instead of new materials, Freitag purchases used lorry tarpaulins and turns them into the popular Freitag bags. In this way, the company is committed to a circular economy based on sustainable resource extraction and production, promoting long periods of use and inviting recycling. Freitag bags are not only environmentally friendly, but first and foremost are stylish companions for everyday use. Each bag is unique.

freitag.ch

Swiss craftsmanship

No excess, no waste – this idea is reflected in the gracefully minimalist design of V‑Zug household appliances. However, above all, it can be found in the company’s planning rooms and workshops. V‑Zug appliances, whose production has been CO₂-neutral since 2020, are characterised first and foremost by their durability and reparability. The objective here is clear: to ease the burden on the environment while adding a touch of elegance to your home.

vzug.com